Scope and Evri partnership branding guidelines
In partnership with Scope, Evri van
Project
Scope x Evri partnership
What I delivered
Brand guardianship
Brand accessibility review
Digital design
Creative strategy
Co-branding
Scope x Evri partnership
What I delivered
Brand guardianship
Brand accessibility review
Digital design
Creative strategy
Co-branding
Scope's partnership with Evri is helping them achieve their goal of being in the UK's most accessible parcel delivery company.
An accessibility audit of the Evri brand was vital for them to achieve their goal. I audited the Evri brand guidelines working alongside Evri's creative team and Scope digital accessibility experts. Following the review, I produced a set of recommendations for their brand to ensure as many people as possible can interact with their brand and services without facing barriers.
Co-branded social media campaign
Reimagining charity donation.
Working with our partner, we reimagined what charity donations could look like. Using Evri's extensive delivery and drop-off network, we brought donate-by-post to people across the country.
Working with our partner, we reimagined what charity donations could look like. Using Evri's extensive delivery and drop-off network, we brought donate-by-post to people across the country.
I worked as the lead designer to co-brand this project and deliver a suite of marketing materials that leveraged online audience insights, was reactive, and played on both brands strengths. The success of this campaign saw hundreds of postage labels generated during the trial period.
Co-branded social media campaign